The Electric Air Taxi Is Almost Here
Bill Sparks examines the electric air taxi that's almost here — Joby Aviation is months from FAA certification, seven minutes from JFK to Midtown. The flight happened. What comes next is the harder part.
The Split at 30
Paul Pfanner was at Michigan the day American open-wheel racing split itself in two in 1996 — Thirty years later, he returns to Indianapolis for the 110th Running with the story of what it took to go back - to the future.
Racing is Learning
As Paul Pfanner receives the SPMJ Russo-Marvel Founders Award, he offers a meditation on learning, proximity, and who journalists actually work for.
IMSA: The Future is Now.
The future isn't coming to IMSA. It has always been here. Paul Pfanner’s half-century perspective on the sport, the brand, and the spirit that connects them.
Your Data May Already Be Stolen
Foreign intelligence services are storing terabytes of encrypted corporate data that was captured as it moved across the internet. In a few years, they’ll be able to read it.
Zanardi’s Choice
Alex Zanardi chose to live fully when circumstance took everything. Four stories about truth and learning. One question. Paul Pfanner asks what are you doing with more learning power than any point in human in history?
Instrument Failure
When Mohamed El-Erian says he understated something, pay attention. Paul Pfanner has been reading recessions long enough to explain why.
The Search for Ethical AI
Courts have ruled that training AI on legally obtained works of art is fair use. The big question is, how will this impact the future of the creator economy?
The Patience Tax
Formula E's Gen 4 arrives exactly on time. Paul Pfanner questions whether its owners understand what they're holding.
Rage Against the Machine
Bill Sparks explores why artists and workers aren't waiting for the law to catch up. They're fighting back — pixel by pixel, data set by data set — and their tools are getting better.
The Caretaker
Jim France never wanted to be CEO. He wanted to build things and stay out of the spotlight. Then the sport needed him. Paul Pfanner on what those eight years meant.
What if the Market Doesn't Want What You're Selling?
Technological or cultural changes can obsolete business models. And new ideas can be rejected straight out of the gate. When these things happen, it's time to pivot. Bill Sparks examines the tricky art of reinvention.
Indychella Didn't Ask Permission
Fifty-one years on the same streets. Paul Pfanner on what Indychella actually revealed — and why the sport that didn't build that audience now has one chance to deserve it.
The Finite Growth Paradox: Why "More" Is No Longer a Strategy
An uncomfortable reality is that the pursuit of volume has started to generate diminishing returns. Bill Sparks observes that in many sectors, it's actively destroying value.
The Company You Keep
Paul Pfanner is the 2026 Russo-Marvel Founders Award recipient. He dedicates it to the late Jim Michaelian — and to the reporters and editors who held the standard in the sport he dedicated his life to .
Now is Impatient
The pipe keeps changing. The asset never does. Paul Pfanner on why the brands that create the future read Now with intention — and what that means for you.
The Audience Has Already Voted
Paul Pfanner traces the three data points that have already decided the future of sport, mobility, and media — and asks why the industry is still arguing with the scoreboard.
Now. 34-Years Ago.
On the anniversary of RACER's launch at the Long Beach Grand Prix in 1992, Paul Pfanner reflection on what it costs to build something that lasts — and what it teaches you.
Inside Mythos: The AI Too Dangerous to Release
Bill Sparks examines Claude Mythos Preview — Anthropic's most powerful AI model, withheld over cybersecurity fears — and what its six-to-eighteen-month window means for every organization connected to the internet.