Give Them a Reason to Believe
In the fourth and final installment of NASCAR’s Moment, Paul Pfanner asks what it will take for NASCAR to win its next generation of fans. Kyle Larson’s third title and Dodge’s return give the sport a strong place to start..
Who Pays The Witness?
Motorsport no longer needs magazines to reach its fans. Paul Pfanner on the independent people who make the work worth saving — and the spirit of RACER magazine he still believes in.
Are Creators Formula One’s Most Effective Media?
Racing was once sold as "The Sport of the Seventies." Fifty years later, Paul Pfanner looks at why Formula One's creators are reaching an audience its traditional media never could.